Yes or no: Do you agree to the terms and conditions of this website? Would you like to not receive our newsletter? If you don’t want to receive our newsletter, would you rather have bad breath and no friends?
Those are a few of the easier questions in “Terms & Conditions Apply,” a new online quiz game that spoofs the modern web’s dark patterns. Too often, the act of rejecting cookies or dismissing newsletter sign-up prompts can feel like a video game, with hidden buttons to press and cryptic menus to decipher. So Jonathan Plackett, a creative technologist at the ad agency Wieden + Kennedy, teamed up with The Guardian puzzle columnist Alex Bellos to build an actual puzzle game out of it.
The game’s goal is to reject all notification prompts, cookies, and terms of service agreements, and while its 29 questions start out simple enough, they quickly take a turn toward the farcical. One question pays homage to the “two-door riddle” from Labyrinth,…
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Source : fastcompany.com
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