On March 11, 2021, an NFT (non-fungible token) created by the digital artist Beeple sold at Christie’s for $69 million dollars. Overnight, NFTs became the No. 1 topic within the creator economy. After a wave of eye-popping sales to crypto-rich investors, the hype exposed the world to the opportunities that crypto offers artists. A new creator crypto economy has emerged.
During my time at Patreon, I saw the potential of a direct-to-fan monetization model. By empowering creators to earn a steady, sustainable revenue stream through direct engagement with their communities, the system—which puts control and ownership into the hands of creators—will build a more beautiful and rewarding creator economy. For artists to maximize the benefits of crypto, they will need to think beyond NFTs and begin building a more cohesive and inclusive system where all fans (including the crypto whales) can participate. Artists can focus on what they love: releasing art and bringing value to their…
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Source : fastcompany.com
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