IT Blog

I don’t watch TV. I don’t even own one. I just don’t find movie stars nearly as interesting as the regular people on TikTok, who can be relied upon to deliver extraordinary, often hilarious, often touching, often inspiring performances from the settings of their everyday lives.

Some of the best creators on TikTok have made TikTok-ing into a career. They plan new videos, recruit new characters—moms, pets, Karens—and scope out new places to shoot. TikTok’s influence on mainstream media is probably just beginning.

David Byrne saw all of this coming back in 1978. At the end of Side A of the Talking Heads’ 1978 LP More Songs About Buildings and Food you’ll find a track called “Found a Job” that contains these prescient lines:

“There’s nothing on tonight,” he said, “I don’t know what’s the matter!”
“Nothing’s ever on,” she said, “so I don’t know why you bother”
We’ve heard this little…