Artist Mike Winkelmann, also known as Beeple, became the poster child for the NFT craze when his digital artwork Everydays: The First 5000 Days sold for a record-breaking $69.3 million in March.
The sale was backed by an NFT, or nonfungible token, that authenticates the ownership of digital assets. The sometimes staggering sums attached to NFT transactions in the heat of the fervor a few months ago—and then the cooling in the market shortly thereafter—have led skeptics to believe it’s all just a bubble.
But Winkelmann is leveraging the hype around his own success to create what he hopes will be a more sustainable market for NFTs through his new venture, Wenew, a curated platform to auction off historic and iconic moments across sports, politics, history, fashion, and more.
Each collection is created in collaboration with the person, estate, or organization behind the moment, with IRL experiences included for the buyer. For example,…
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Source : fastcompany.com
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