And it is, especially for the marketplaces that are most similar to the App Store. Google’s Play Store, Amazon’s Appstore, Samsung’s GalaxyStore, and the Microsoft Store all charge a 30% fee, with discounts in certain circumstances. However, that presumably has something to do with the fact that all those services cloned the business model that Apple established in 2008 with the App Store’s introduction. If Apple had set a different fee back then—say, 25% or 35%—it’s possible that it would be the standard across the industry to this day.
It’s useful to have all the study’s data in one place, and it doesn’t seem to be skewed to make Apple look good. For instance, the study mentions the Epic Games Store’s aggressively modest 12% cut, which Epic CEO Tim Sweeney has said is fairer to developers than much larger fees typically charged elsewhere.
But there are plenty of other reservations you might have about Apple’s App Store policies, many of which involve its…
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Source : fastcompany.com
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