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As coronavirus sinks global demand, China’s exporters go online to tap domestic market – Source Reuters Tech News

YIWU, China/SHANGHAI (Reuters) – At this time of the year, Deng Jinling would normally be welcoming foreign buyers to her vacuum flask showroom or cramming her goods into containers to be shipped to customers in the United States.

Deng Jinling, manager of Lucky Bird Trade Co. checks her online store on a company at a cup products shop at the Yiwu Wholesale Market following an outbreak of the novel coronavirus disease (COVID-19), in Yiwu, Zhejiang province, China June 2, 2020. Picture taken June 2, 2020. REUTERS/Aly Song

The coronavirus outbreak has changed all that.

Now desperate exporters are turning to the domestic market, and they are seeking out e-commerce and even social media mobile apps to lift their fortunes.

Stuck with unsold stock and cancelled export orders, Deng has laid off both her sales staff and 80 factory workers, and has since March begun seeking local customers on Chinese e-commerce platforms, paying livestreaming stars to market her products.

Her business,…

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Source Reuters Tech News

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