If you’re looking to start a newsletter, you’ve likely encountered two major options: Substack and WordPress. While both can help you reach your audience, they represent fundamentally different approaches to building your online presence. One locks you into a single platform with limited growth potential, while the other provides a foundation you can build on for decades.
In this concise guide, we’ll compare WordPress vs. Substack to help you choose the platform that aligns with your long-term goals as a creator.
Substack: Simple but limited
Substack invented itself as a newsletter-first platform, offering creators a straightforward way to write, publish, and monetize newsletter content.
Substack’s strengths:
- Simple setup: Launch a newsletter quickly with minimal technical knowledge.
- Built-in discovery: Potential exposure through Substack’s recommendation system.
- Integrated monetization: Easy paid subscription setup.
Substack’s…
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