IT Blog

A sudden drop in website traffic can feel like a disaster. One day, everything’s humming along smoothly, and the next, your traffic takes a nosedive with no clear explanation.

But this doesn’t mean that your site is doomed. With the right analysis and actions, you can often uncover the cause and recover lost momentum.

Why do sudden traffic drops happen?

There are many reasons why your website traffic might abruptly decline, and understanding them is the first step toward returning to baseline. 

Below is a quick overview of the most common causes, each explored in detail throughout this guide.

• Technical errors: Technical glitches like broken tracking, slow load times, or crawl errors can make it look like traffic has dropped or cause a real decline by making your site inaccessible or less trustworthy.
• Google-related issues: Google updates its algorithms and interface regularly. These updates could drastically affect your organic traffic if you’ve been…