When you stop and think about it, it’s strange that email tends to exist in a linear, strictly date-based arrangement. Your most recently received email isn’t usually the most important message in your inbox—and yet, when you open up Gmail, it’s almost always the first thing you see.
Nick Timms is convinced a better approach exists. Timms is the cofounder of a company called Drag, whose namesake app brings a card-based organizational system right into your regular Gmail inbox. The simplest way to think of it is as a mashup of Gmail and Trello—the best of both worlds, brought together into a single familiar environment.
“Gmail and single lists aren’t really conducive to mental health,” Timms says. “[We wanted to] bring another dimension to that so that people don’t just work through this single list of emails but have more structure to the way they plan their day.”
Timms and his team have been working on that concept for three years now, with their latest…