Depop is popular among Gen Z shoppers.
Depop
Online marketplace Etsy announced its $1.625 billion (£1.2B) acquisition of UK-based fashion resale app Depop on Wednesday, as the company looks to expand its customer base among younger shoppers. Depop is especially popular with people in their teens and early twenties, who use the app to buy and sell clothes. It follows a similar two-sided online marketplace model to Etsy, which is primarily used to buy and sell handmade goods.
Around 90% of Depop’s active users are under the age of 26, and Etsy will be hoping its…
Source CNET Tech
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