IT Blog

The events platform Eventbrite wants to do its part to get people signed up to vote before November. So starting today, it will let event creators offer invitees a way to register to vote, with the help of the nonpartisan voter registration group HeadCount.

Here’s how it works. If you get an Eventbrite invite—for either a live or virtual event—you might see a ticket for the event itself, then another (free) add-on ticket that says “Register to vote with Headcount.” If you select that second ticket, you’ll get an email from Eventbrite with information on how to register to vote and check your voter status, as well as information on mail-in voting options.

HeadCount typically focuses on getting younger people registered to vote by setting up registration drives at live events such as concerts. The “Ticket to Vote” initiative, as Eventbrite and HeadCount are calling it, is meant to get eligible voters of all ages ready to vote. And Eventbrite’s long reach may make a…