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How WarnerMedia just killed the Hollywood way of doing business – Source fastcompany.com

“It’s holy shit time.” 

So proclaimed one Hollywood manager just minutes after WarnerMedia announced on December 3 that it will be releasing its entire 2021 slate of movies on HBO Max, the company’s fledgling streaming platform. The lineup of films, which includes major tentpole releases such as Suicide Squad 2, Godzilla vs. Kong, Dune, and The Matrix 4, will simultaneously be released in theaters. 

The move marks the most significant milestone yet in the streaming-versus-theatrical debate that has been roiling for years now, growing more agitated and desperate in recent months due to COVID-19, which has all but decimated the theatrical moviegoing business. Yet even as COVID-19 has shuttered movie theaters around the world and caused movie studios to make historically unheard-of decisions—for instance, moving would-be theatrical films such as Hamilton and Mulan over to their streaming services (both of those were released on Disney Plus) or selling off otherwise worthy…

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Source : fastcompany.com

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