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How Web Summit, CES, and other trade shows are coming back – Source

Every “first” since the start of the pandemic comes with an extra dose of excitement, as well as anxiety. For me, last week included plenty of both.

It was the first time I travelled on an airplane, and the first time I crossed an international border, since early 2020. I was headed to Web Summit in Lisbon, Portugal, the fifth time I was attending Europe’s largest tech conference. (The organizers covered my travel expenses in exchange for me moderating some panels.)

There was the excitement of reuniting with colleagues and friends, presenting on stage in front of a live audience, and conducting interviews face-to-face, rather than over Zoom. There was also the anxiety that comes from airport and conference screenings and health checks, regular COVID-19 testing, and the general uneasiness of wading through crowds at a packed conference center after nearly two years of social distancing.

Other major tech industry events in recent months—such as IBM Think, SAP’s Sapphire Now,…

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