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Samsung to unveil square-shaped foldable phones to challenge Apple – Source Reuters Tech News

SEOUL (Reuters) – Samsung Electronics is set to unveil a new, square-shaped foldable smartphone and updated versions of its flagship Galaxy S range on Tuesday, seeking to revive sales after ceding its smartphone crown to Apple Inc last quarter.

FILE PHOTO: The logo of Samsung Electronics is seen at its office building in Seoul, South Korea, Jan. 7, 2019. REUTERS/Kim Hong-Ji/File Photo

Ahead of the launch event in San Francisco, Samsung in a surprise U.S. TV commercial on Sunday gave a first glimpse of the new square phones that fold like flip phones and show off a notification panel on the exterior.

The Galaxy Z Flip is expected to be cheaper than the bulky $1,980 Galaxy Fold that opens like a book, partly due to a more compact screen size, analysts and sources said.

While the South Korean firm hopes the new handset will help burnish its innovation credentials, consumers will be keen to see whether Samsung has overcome technological challenges and screen glitches that forced it to…

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Source Reuters Tech News

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