The first thing agents at the United Talent Agency did when it signed Charli D’Amelio, one of the biggest stars on TikTok, was help her build up her presence on YouTube.
D’Amelio, a freckle-faced teen from Connecticut whose rise to fame came by way of bubbly dance videos she posts of herself on TikTok, already has 87 millions followers on the short-short-short-form video platform that has become the fastest-growing social media app in history by serving up a Dopamine-like rush of nonstop, lip-synching, dancing, and other goofy video snippets to its 1 billion active users. Charli and her sister, Dixie, a fellow TikTok phenom, also signed a partnership deal with Hollister jeans. And through another brand deal, with Dunkin’, there is now even a Charli D’Amelio iced-coffee drink.
Yup… it really has her name on it. ???? ➡️ @charlidamelio. Order ‘The Charli’ on the Dunkin’ App. ✨#CharliRunsOnDunkin pic.twitter.com/fwH3hrh2IA
— Dunkin’ (@dunkindonuts) September 8,…
Read More…
Source : fastcompany.com
Source link
