If you’re sick of websites tracking you and just as frustrated with website pop-ups prompting you to dig through obscure browser cookie settings — good news. An alliance including web publishers and browser makers has developed technology to stop websites from selling or sharing the data they gather about you.
If the effort succeeds, a single setting in your browser could forbid website publishers from selling your data — at least if you live in California. And unlike a related effort years ago called Do Not Track, this one could have legal teeth.
Source CNET Computer News
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