By Roger L. Martin7 minute Read
Joe’s Stone Crab of Miami Beach is a rarity: an American restaurant that has prospered for over a century. It is currently the top-grossing independent restaurant in America—despite being the only restaurant in the top 100 that closes for three (and it used to be five) months per year when its principal fare, stone crab, is out of season. Its annual gross is 4% greater than that of the second-place competitor, but its monthly gross is 39% greater. In a trendy business sector in which the median age of the next 10 restaurants on the top 100 list is 27 years, its 100-year run of success is nothing short of astounding. The leading gross certainly suggests efficiency, while the longevity confirms resilience—a productive balance.
I was entranced from the moment I entered the restaurant. The waitstaff all stopped to greet us warmly and genuinely, and I could tell they were invested in the place. At the table next to ours was a group of elderly ladies…
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Source : fastcompany.com
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