“This acquisition will accelerate the growth in Microsoft’s gaming business across mobile, PC, console, and cloud and will provide building blocks for the metaverse,” the company said in the deal announcement on January 18.
At least in the near term, the Activision buy is mostly about Microsoft’s gaming business. The deal, if approved by regulators, would include some huge gaming franchises, such as Warcraft, Diablo, Overwatch, Call of Duty, and Candy Crush, all of which could be added to Microsoft’s Xbox Game Pass subscription service in 2023. The merger would make Microsoft the third-largest gaming company in the world, behind Sony and China’s Tencent.
On Tuesday, Microsoft held its first earnings call since the Activision news. The company reported strong quarterly results that surprised analysts and sent Microsoft’s stock soaring past $300 per share in trading Wednesday. Naturally, analysts had some questions for CEO Satya Nadella about the implications of the…
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Source : fastcompany.com
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